Data can be one of the greatest assets for a company – facilitating decision making, deploying innovative services, helping to develop strategies, and building stronger customer relationships. However, data processing comes with a lot of responsibilities and transparency obligations, as well as technical and legal requirements. Therefore, data protection knowledge and management are more important than ever to ensure data confidentiality and compliance across businesses all over the world. In the past years, the introduction of the GDPR and the ePrivacy Directive transformed the global business landscape. With the upcoming ePrivacy Regulation, the Data Governance Act and the Data Act, the data economy will be changed yet again. The new framework will offer new chances for data sharing and cooperation but also increases the regulatory requirements even more.
On 28 & 29 September 2022, privacy experts from various Data Protection Authorities, global companies, and outstanding startups gathered at Bitkom’s Privacy Conference 2021 to discuss the latest trends in the field of data protection, international data transfers, and cooperation for the data economy. Watch the trailer down below or catch a glimpse of #pco21 by checking out the recordings of all sessions on the official YouTube Playlist.